Independent Bookstores Statistics

Independent bookstores statistics

  • As of 2022 independent bookstores had 2023 locations in the US.
  • In 2020 Bookshop.org, an online bookstore dedicated to financially supporting independent bookstores, launched due to the pandemic. The independent bookstores received 30% of sales made through the site.
  • As of 2021 Bookshop.org raised $15,429,000 for Independent bookstores.
  • As of 2009 independent bookstore numbers had 1,401 bookstores in 1,651 locations.
  • This number has steadily increased over the last number of years and peaked in 2019 with independent bookstores having 1,887 bookstores and 2,524 locations.
  • Due to the Covid-19 pandemic however, this number decreased again in 2020 to 1,700 stores and 2,100 locations, close to independent bookstore numbers back in 2015.

Displayed in the charts below are the number of Independent bookstores and number of locations since 2009:

YearNumber of bookstores (thousands)
20222506
20211701
20201700
20191887
20181835
20171757
20161775
20151712
20141664
20131632
20121567
20111512
20101410
20091401
YearNumber of locations (thousands)
20222023
20211689
20202100
20192524
20182470
20172321
20162311
20152227
20142100
20131971
20121900
20111823
20101660
20091651

Independent nonemployer bookstore statistics

  • Nonemployer bookstores generated $327,860 in sales in 2019.
  • This is a decline of $72,602 compared to the $400,462 that was generated in sales in 2012.
  • According to the Census Bureau, 8,109 non-employer bookstores were counted in the United States in 2018.
  • Nearly 30% (2,396) of non-employer bookstores earned less than $5,000 in total sales in 2018.
  • Since 2012 there has been a steady decline in the number of nonemployer bookstores. As of 2019 there are 7,742 nonemployer bookstores, that’s 1,379 less compared to 2012.

Displayed in the charts below are the number of non-employer bookstores and their revenue:

YearNumber of nonemployer bookstores
20197742
20188109
20178264
20168829
20158915
20148910
20139121
20129575
YearRevenue ($ thousands)
2019327,860
2018339,772
2017332,112
2016338,127
2015354,615
2014368,370
2013386,602
2012400,462

Independent bookstore FAQ’s

  • Q: What makes a bookstore independent?
    A: An independent bookstore is a retail bookstore which is independently owned. Usually, independent stores consist of only a single actual store.
  • Q: Are independent bookstores thriving?
    A: With a demand for “real recommendations from real people,” more than 300 bookstores have opened in the past few years according to the New York Times.
  • Q: Can independent bookstores make money?
    A: Most bookstores stock their inventory at 30% to 45% wholesale discount, translating to a profit margin of 2% to 3%, after expenses.
  • Q: What is the average conversion rate for an online independent bookstore?
    A: A few books command conversion rates of 10% (1 out of 10) or more, but there are also a significant number of books with conversion rates well below 1% (1 out of 100).
  • Q: What is the largest independent bookstore in the world?
    A: Powell’s City of Books is the largest independent bookstore in the world, home to more than 1 million new, used and rare books.
  • Q: Why shop at independent bookstsores?
    A: Independent bookstores take pride in finding, reading, highlighting, and reviewing debut novels from a diverse range of voices. This resource is invaluable to written art & cannot be lost.